Imagine my surprise when I spotted this box of silver-coated "Marc De Champagne" Magnum ice creams in Tesco recently...I wasn't expecting it at all! Magnum have already done a gold version before of course (see The Impulsive Buy's review) so I guess silver was just the next logical step. This one is to celebrate "25 Years of Pleasure", so what better way to do it than with a champagne-flavoured silver Magnum!
For £2.99 you get three Magnums which are described as "Marc de Champagne ice cream with Marc de Champagne sauce (7%), coated in milk chocolate (24%) and an outer silver colour coating (5%)". The total alcohol content is only 0.5% so don't expect to get tipsy on these!
Opening one revealed a silver Magnum with a pale, almost metallic look, which was slightly unnerving. I felt like I was about to bite into space food or something!
Taking a bite, I was met with a delicious champagne flavour. It tasted subtle and didn't overpower the creaminess of the ice cream, which is good since I don't like strongly flavoured alcohol products. The champagne sauce was nice and there were several streaks of it running through the ice cream, although I would have liked more. The chocolate coating topped everything off nicely and although the silver part didn't add any flavour, it looked really cool and made me imagine I was eating weird futuristic food...
Overall I think these silver Magnums are a definite success - they taste great and look really cool, and are a nice way to celebrate 25 Years of Magnum. I hope Unilever continue with this line of innovation - maybe we'll get a rainbow-coloured Magnum next!
RATING: 9 out of 10.
Price: £2.99 at Tesco.
Allergy Information: Contains milk, whey & soya. May contain nuts.
Nutrition (per Magnum): 260 Calories, 23g Carbs, 18g Fat.
Doesn't state if suitable for vegetarians.